Ford Pre-roll Animations

Client: Ford

Role: Executive Producer

Format: Animated Web Pre-roll Ads

As part of a broader rebrand effort, Ford took a creative leap with a series of stylized, animated pre-roll spots — a departure from their traditional tone. Developed in partnership with design studio Jane Fender, the campaign brought a fun, fresh voice to the brand's digital presence. I oversaw the full production scope, from broadcast to web, helping guide the client through new creative territory.